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Pada tahun 2002, Inter hampir meraih kejuaraan ''scudetto'' apabila perlawanan menentang Lazio menjadi penentu dan Inter memerlukan sekurang-kurangnya kelebihan satu gol di tempat lawan. Namun, Lazio merapatkan kedudukan 2-2 dan menghalang Inter meraih kejuaraan sebaliknya Juventus memenangi kejuaraan kali ini. Pada musim seterusnya, Inter gagal ke perlawanan akhir [[Liga Juara-Juara UEFA 2002-03|Liga Juara-Juara]] apabila tewas kepada Milan, 1-1 berdasarkan gol di tempat lawan.
One of the founders of Inter, a painter named Giorgio Muggiani, was responsible for the design of the first Inter logo in 1908. The first design incorporated the letters "FCIM" in the centre of a series of circles that formed the badge of the club. The basic elements of the design have remained constant even as finer details have been modified over the years. Starting at the [[1999–2000 F.C. Internazionale Milano season|1999–00 season]], the original club crest was reduced in size, to give place for the addition of the club's name and foundation year at the upper and lower part of the logo respectively.
In 2007, the logo was returned to the pre-1999–2000 era. It was given a more modern look with smaller Scudetto star and lighter color scheme. This version was used until July 2014, when the club decided to undertake a rebranding.<ref>http://www.inter.it/en/news/45908</ref> The most significant difference between the current and the previous logo is the omission of the star from other media except match kits.<ref>http://www.inter.it/en/news/45909</ref>
Since its founding in 1908, Inter have worn black and blue stripes. It is rumoured that black was chosen to represent night and blue was chosen to represent the sky.<ref name=ninteenzeroeight>{{cite news|url=http://www.corriere.it/vivimilano/speciali/inter/index.shtml|publisher=ViviMilano.it|title=9 marzo 1908, 43 milanisti fondano l'Inter|date=24 June 2007}}</ref> Aside from a short period during World War II, Inter continued to wear the black and blue stripes, earning them the nickname ''[[Nerazzurri]]''.<ref name="autogenerated1">{{cite news|url=http://www.footballderbies.com/honours/index.php?id=30|publisher=FootballDerbies.com|title=AC Milan vs. Inter Milan|date=25 July 2007}}</ref>
For a period of time, however, Inter was forced to abandon their black and blue uniforms. In 1928, Inter's name and philosophy made the ruling Fascist Party uneasy. As a result, during the same year the 20-year-old club was merged with ''Unione Sportiva Milanese''. The new club was named ''Società Sportiva Ambrosiana'' after the patron saint of Milan.<ref>{{cite web|url=http://emeroteca.coni.it/?q=node/6&f=822&p=1 |title=Emeroteca Coni |publisher=Emeroteca.coni.it |date= |accessdate=7 January 2013}}</ref> The [[flag of Milan]] (the red cross on white background) replaced the traditional black and blue.<ref name="ambrosianacolours">{{cite news|url=http://www.toffs.com/icat/ambrosiana|publisher=Toffs.com|title=Ambrosiana S.S 1928|date=24 June 2007}}</ref> After World War II, when the Fascists had fallen from power, the club reverted to their original name and colours. In 2008, Inter celebrated their centenary with a red cross on their away shirt. The cross is reminiscent of the flag of their city, and they continue to use the pattern on their third kit.
Animals are often used to represent football clubs in Italy—the [[grass snake]], called ''Il [[biscione]]'' or ''Serpente'', represents Inter. The snake is an important symbol for the city of Milan, appearing often in Milanese [[heraldry]] as a coiled viper with a man in its jaws. The symbol is famous for its presence on the coat of arms of the [[House of Sforza]] (which ruled over Italy from Milan during the [[Renaissance]] period), the city of Milan, the historical [[Duchy of Milan]] (a 400-year state of the [[Holy Roman Empire]]) and [[Insubria]] (a historical region the city of Milan falls within). For the [[2010–11 Serie A|2010–11 season]], Inter's away kit featured the serpent.