Lambang bagi sistem Bluetooth ini merupakan gabungan huruf-huruf [[:en:Younger Futhark|huruf-huruf Futhark Muda]] iaitu [[:en:File:Runic_letter_ior.svg|[[File:Runic_letter_ior.svg|link=|20x20px]]]] (Hagall, ᚼ) dan [[:en:File:Runic_letter_berkanan.svg|[[File:Runic_letter_berkanan.svg|link=|19x19px]]]] (Bjarkan, ᛒ), melambangkan parap raja Harald.<ref>{{cite web|url=https://twitter.com/BluetoothSIG/status/704694301201043456|title=Bluetooth on Twitter|publisher=}}</ref><ref>{{cite web|url=https://www.bluetooth.org/DocMan/handlers/DownloadDoc.ashx?doc_id=46091|title=Bluetooth Experience Icons|publisher=Bluetooth Special Interest Group|format=PDF|access-date=2016-10-21|quote=Bluetooth Experience Icons borrow two of these three features: the blue color and the rune-inspired symbol.}}</ref>